About Us


We don’t train people. We transform them.

How Great Leaders Create Top Performing Coaching Cultures and Sales Champions

Who is ProfitBuilders?

People create the mindset, mindset shapes behavior, behavior defines culture, and ultimately, culture determines success. That’s why the primary business objective is: To Make Your People More Valuable.

For over thirty years, we’ve had the privilege of working with over 3 million sales leaders, managers, executives and salespeople in practically every industry across five continents & 70 countries so they can transform into elite coaches & develop a top performing culture.

We teach caring, busy managers and salespeople how to coach masterfully in 15 minutes or less to create extraordinary results by learning how to:

* Give less advice & rely on other’s wisdom to do their job.
* Ask more relevant questions to create ownership of better outcomes.
* Become insatiability curious & accountable.
* Seek to understand & respect other people’s point of view to build trust.
* Achieve business objectives & win more sales faster.

We’re human. Let’s talk.

Specialties: Sales leadership coach training, executive coaching, sales training, sales coaching, time management training, training for managers, leadership training, coaching for salespeople, coaching managers, prospecting, cold calling, management coach training, sales workshops, business coaching, sales kickoffs, keynote, B2B

Transform your Thinking – Transform Your Results

ProfitBuilders helps organizations:

We guarantee:

  1. 100% participant engagement, adoption and buy-in.
  2. Immediate and tangible behavioral changes.
  3. Documented transformation of employee engagement, motivation and personal responsibility that transform people to achieve company key performance indicators and objectives.


ProfitBuilders – Transforming lives and organizations, one person at a time.




Since 1989, Keith has been working with managers and salespeople so they can transform to live their fullest potential through our transformational sales, leadership, executive sales coaching and personal productivity program. By enabling your greatness – only then is it possible for your team to thrive.

A globally recognized authority on sales and leadership and the pioneer of executive sales coaching and management coach training, Keith Rosen is the CEO of Profit Builders, named one of the Best Sales Training and Coaching Company Worldwide. Keith has delivered his programs to hundreds of thousands of salespeople and managers in practically every industry; on five continents and in over 70 countries.

Inc. magazine and Fast Company named Keith one of the five most influential executive coaches. Keith has written several best sellers on leadership, time management and sales, including, Own Your Day and the globally acclaimed Coaching Salespeople into Sales Champions, winner of Five International Best Book Awards and the #1 best-selling sales management coaching book on Amazon.com for the last six consecutive years.

As a leader in the coaching profession, Keith was inducted in the inaugural group of the Top Sales Hall of Fame in recognition for his outstanding contributions in sales and leadership development. He’s been featured in Entrepreneur, Inc., Fortune, The New York Times and The Wall Street Journal. Keith was also featured on the award winning television show, Mad Men and was one of the first out of only a handful of coaches who earned the distinguished Master Certified Coach designation credentialed through the International Coach Federation.

“I’ve had the privilege of working with hundreds of thousands of sales professionals, managers, and business leaders in practically every industry across five continents and in over 60 countries. With all the wonderful people I’ve met around the world, there is one common denominator; coaching is truly a universal language.”

According to Keith, “My greatest honor and reward is helping people transform their lives. I’m passionate about working with Fortune 2,500 companies, CEO’s, sales professionals and sales management teams to create thriving cultures. Aside from providing sales training programs and developing world class leadership teams, coaching sales leaders and business owners one to one to achieve their goals, honor their priorities and create more harmony in their life is something I value deeply.”

Keith is one of the first out of only a handful of coaches who earned the distinguished Master Certified Coach designation credentialed through the International Coach Federation.

Named The 2009 Sales Education Leader of the Year, Keith has also been recognized as one of the top 25 Sales and Leadership Blogs for the last seven years. He was also named one of the 50 Best Salespeople of all time, along with Zig Ziglar, Steve Jobs, Dale Carnegie and Jeff Bezos.

Keith currently lives in New York with this magnificent wife and three remarkable children who are and will always be the center of his world and greatest inspiration.