The Secret to Prospecting Success – Don’t Sell

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The Secret to Prospecting Success – Don’t Sellcoaching salespeople, cold calling, Sales Training

by Keith Rosen on February 23, 2014 with 5 comments

Think about the initial objective of your prospecting efforts. If you think the goal is to close a sale, deliver a presentation, submit a proposal or schedule an appointment, think again. Ask anyone who has to prospect or cold call in order to generate new business what their initial objective is when making that first …

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